Real-time attribution at scale
Led the design of a microservices tracking and attribution engine processing millions of affiliate transactions.
Evgeny Golubev / Engineering leader
I connect architecture, engineering practice, and leadership. 20+ years building platforms, growing technical leaders, and helping teams deliver better work.
Explore my impact
20+ years building
platforms and teams
Built platforms serving
500+ enterprise clients
Selected impact
A few examples of my work: turning engineering strategy into stronger teams, better systems, and measurable results.
Led the design of a microservices tracking and attribution engine processing millions of affiliate transactions.
Introduced scaffolding and contract-based development to generate code previously written by hand. Typically 40-45% of a developer's delivered code, with less room for manual errors and inconsistencies.
The same scaffolding system saves approximately 30 hours of manual implementation per engineer each month, freeing time for work that needs engineering judgment.
How I lead
Close enough to the code to know which decisions hold up under load. Far enough above it to shape the team, process, and product around the right problems.
Platform modernization, partner APIs, real-time attribution, operational discipline, and architecture that is ready for production.
Clear ownership, repeatable delivery, useful standards, and coaching that helps technical leaders grow into wider responsibility.
Experience
Influential, powered by Captiv8
Leading engineering for an affiliate and creator-marketing platform through its next phase of scale, integration, and AI-assisted development.
Captiv8
Grew from hands-on backend leadership into organization-wide responsibility for platforms, engineering practice, and senior talent.
IQ500
Owned architecture, implementation, product decisions, team growth, and partner integrations for an ERP and CRM platform.
IOXICO / Red Graphic
Led technical strategy and delivery for high-load products and digital work for Danone, JTI, Nivea, Coca-Cola, and others.
Independent / Itransition
Built web products, led delivery, and developed the teaching and onboarding habits that still shape how I lead today.
Education
Engineering leadership / Professional connections
Let's connect about engineering leadership opportunities, building platforms, or helping technical teams grow.